Townsville venues and creatives will be the stars of the show when local musician Jade Holland records her sixth music video in the city this week, ahead of its international release in 2018.
With previous clips showcasing Burdekin cane fires, the pristine beaches of Magnetic Island, and City Lane fresh after its opening, Holland will this time pay homage to some of the city’s most iconic nightlife venues – past and present.
“The song for this video is all about those desperate late-night calls you sometimes get from certain people, and so it was a great excuse for the band and I to let our hair down and step into some of Townsville’s favourite watering holes – with the classic places like Mad Cow featured as well as newly revamped places like Crown on Palmer and golden oldies like the Cri,” Holland said.
As well as the venues, several other local businesses will also be showcased: Holland will be wearing designs by Llani Creative while the music video will be produced by local film makers BlueKino.
“This will be the third music video that Maddy and his team at BlueKino have produced with me, and I absolutely love what they do – I can’t wait to see what we create together this time. Claudia Williams has made a great name for herself lately not just in Townsville but across the country for her incredible clothing and accessory designs, so I’m really honoured to be able to rock some of her Llani Creative pieces for the music video as well.”
The music video will be the debut single off Holland’s second album, due for release in mid-2018 and recorded in Nashville last month.
“Traveling to and getting to create music in Nashville was an experience out of this world – it’s been my dream for as long as I can remember and now that it’s happened, I don’t even have words,” Holland said.
“I had 18 songs ready to piece an album together before I even hopped on the plane, but then got over there and inspiration just started flowing: together with some co-writers, we created an entire album in three weeks.”
While in Nashville, Jade wrote and recorded with Phil Barton, Bruce Wallace, Brian White, Sinead Burgess, Emma-Lee, and Anthony Snape (Snape also co-wrote songs on Holland’s previous album).
“It’s just been one of those opportunities that makes you realise that everything bad in your life can fade away in a single moment, and you can always find that reason to be happy and fight for what you’re passionate about.”